BETTER BUSINESS

THIRTY-SECONDS TO SELL YOUR BRAND

Why video should be in your marketing mix. Has a video clip ever sent shivers down your spine or reduced you to tears?   Without doubt...

“I WON A CCJ BUT STILL HAVEN’T GOT MY MONEY”

How do you call in debts after a court finds in your favour?  An ETN reader writes: “I am a micro business and have been...

IT’S TIME TO PROTECT YOUR ASSETS…

As the Government’s Covid support nears its end, what should businesses be doing? Here’s a checklist… As Covid-19 restrictions continue to ease, Government support measures...

NICE TO MEET YOU…

When first impressions really count.  People make an assumption about you within the first seven seconds of meeting you.   Even during faceless communication such as phone...

WHY YOUR LOGO ISN’T THE MOST IMPORTANT PART OF YOUR BRAND…

Which companies are getting it right? When you think of a brand, what do you think of?  An iconic logo, perhaps? Maybe particular fonts or colours?...
Subscribe to our Newsletter
The online ETN Newsletter brings the latest equestrian trade news direct to your mailbox. Packed full of industry talk, news, products, sponsorship and trade appointments, it keeps you in touch with everything that is happening in the trade..