Brand flies the flag for the horse world.
PONY is going head-to-head with mainstream children’s magazines – from Peppa Pig to Pokémon – as a finalist at the 2023 Independent Publisher Awards.
The equestrian teen title has also been shortlisted for Video Strategy of the Year, Event of the Year for its Big Day Out reader day, and Team of the Year for its events team.
This year, PONY’S Big Day Out increased from two to three shows at Hartpury College, Bury Farm and Arena UK.
“The dedication of the events team in running these events and attending a raft of equestrian events all across the country led to the brand’s third short-listing for Team of the Year,” said Abi Cannon, commercial director of PONY’s publisher D J Murphy.
D J Murphy’s title Horse&Rider has also been shortlisted for Commercial Partnership of the Year for its collaboration with Hy Equestrian which saw the Battles brand’s catalogue bagged with the magazine.
The 2023 Independent Publisher Awards will be presented on 24 November.