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LEMIEUX RETURNS AS SPONSOR OF THE LEMIEUX COFFEE SHOP AT BETA...

“We’re delighted to have the company supporting the show in this way again.” BETA International is excited to announce that LeMieux will be sponsoring the...

SPONSOR RETURNS TO SHOW’S NEW PRODUCT SHOWCASE 

Retailers can see what’s new in one place. Horse&Rider Magazine is to sponsor the New Product Showcase at BETA International 2024 for a second year. The...

SPONSOR SIGNS UP FOR BETA INTERNATIONAL 2024

Show to run later in September to avoid a clash. Neue Schule will return as the main sponsor of BETA International next year and in...

BETA INTERNATIONAL 2023 NEW PRODUCT AWARDS WINNERS ARE ….

The winners of the BETA International 2023 New Product Awards, sponsored by Equestrian Trade News, were chosen by a panel of independent retailers and...

FORMER BURGHLEY COMPETITOR RETURNS AS SPONSOR

Plus… an unusual auction at next month’s event.  LeMieux has formed a partnership with Land Rover Burghley Horse Trials to become a supporting sponsor for...

MANUFACTURER GOES RACING FOR GOOD CAUSE

“We hope the event raises loads of money,” says managing director. Equine toys and treats manufacturer Likit Products is sponsoring a race meeting in aid...

RECORD-BREAKING SPONSOR EXTENDS TRADE FAIR SUPPORT

BETA International to return to its traditional Sunday, Monday, Tuesday dates this September. Neue Schule has agreed a two-year extension to its main sponsorship of...

“ALL SYSTEMS GO” FOR BADMINTON 2022

Tradestand applications open soon and new sponsor announced. Mars Equestrian – the home of Spillers - is to be the presenting sponsor when Badminton Horse...

“THE INDUSTRY NEEDS TO REFRESH AND RECHARGE”

New products showcase gets high-profile backing.   Shires Equestrian has signed as sponsor of BETA International’s New Product Gallery for the eighth year in a...

NAF BRINGS SPONSORSHIP SPARKLE

Company backs new feature area at BETA International. Big on bubbles, fresh on flavour, BETA International’s brand-new Gin & Fizz Bar brings a welcome opportunity...

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LET’S SUPPORT OUR FARMERS, SAYS BRAND

“It’s high time the equestrian industry gave a Buy British campaign a go.” A feed manufacturer has voiced its support for British farmers following concern...
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