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TOO MANY RIDERS STILL NOT WEARING AND USING HELMETS CORRECTLY

Survey results suggest further potential for helmet sales and education. One in four people who ride globally are still not wearing helmets.  And of those who...

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FRESH LOGO “IS JUST THE BEGINNING”

New owner makes its mark on show. BETA International has a new logo ahead of its return to the NEC, Birmingham on 28/29 September.  The trade...
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